Every event begins with pyrotechnics, explosions, and flames. Then the excitement really begins when the Top 35 bull riders in the world compete against the fiercest bucking bulls on the planet, providing two hours of thrills and spills guaranteed to keep you on the edge-of-your-seat and your heart pounding. Twenty-eight men have earned more than $1 million, including two-time PBR World Champion J.B. Mauney, who became the richest athlete in Western sports history and the first to earn over $7 million in career earnings.